Fashion and sustainable: there is a fashion brand made in Spain that falls in love with influencers and celebrities and that only produces what it sells


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Make you a hole in the world of fashion is complicated, that’s why you have to have something that differentiates you from the rest. There are many brands made in Spain that bet on that difference, like Crush the Label, the jewelry firm that Laura Matamoros has fallen in love with and the one we bring you today is not far behind: Laagam.

The company has decided to change its business model, producing only what has previously been sold through the web. This increases your efficiency and reduces environmental impact. Their way of working is very curious: every Thursday they teach your news for the week and you have only 7 days to order it through the web. Once you place the order, it begins its preparation and it is sent to your home. Despite this working method, you can return the garments that you do not like or do not fit you for free.

The visible head behind this innovative idea is Ines Arroyo, who created the company, together with his brother Diego and Cristian Badía, in 2016. Inés, very knowledgeable about the influence of social networks, is the best ambassador of the firm and try to be present in all of them starring in a podcast on Twitch sponsored by Zalando (which yesterday was attended by the influencer Gigi Vives).

The signature is considered “Feminine and feminist”, since it is founded by a woman and 80% of the team is made up of women. They understand that if their clients are women, those who work for them must be too. On the other hand, they try to minimize their impact on the planet by using vegan materials, reducing the use of plastics and producing only what is going to be consumed.

Surely we have aroused your curiosity in this Spanish brand but you are missing something essential: how are their designs? Remember that, what we teach you today, it is very likely that you will not find it next week, but here you have a sample of the type of exclusive garments that you can find on their website.

Short dress with long sleeves and high neck.  Reduced from 44 to 33 euros.

Short dress with long sleeves and high neck. Reduced from 44 to 33 euros.

Oversized soft knit cardigan with contrasting camel ruffles.  Reduced from 79 to 47 euros.

Oversized soft knit cardigan with contrasting camel ruffles. Reduced from 79 to 47 euros.

Multiposition oversize blouse in purple.  Reduced from 44 to 33 euros

Multiposition oversize blouse in purple. Reduced from 44 to 33 euros

Narrow-cut joggers with elastic waist and ankles.  Reduced from 44 to 33 euros.

Narrow-cut joggers with elastic waist and ankles. Reduced from 44 to 33 euros.

Long guest dress with v-neckline.  Reduced from 94 to 71 euros.

Long guest dress with v-neckline. Reduced from 94 to 71 euros.

In addition to clothing, on their website you can find shoes, bags, glasses and even a perfume. If you are sick of wearing the same clothes as the rest of the world, here you go a different option, exclusive, respectful with the environment and, also, Spanish.


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